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Overview

ISO 21000:2018 Certification (Media Asset Management System)

Overview of the Service & Importance

ISO 21000:2018 Certification provides a framework for managing media and digital assets, ensuring efficient storage, retrieval, and usage across production and distribution workflows. This standard is particularly relevant for media organizations, broadcasting companies, and digital content creators. By implementing ISO 21000:2018, organizations can optimize their media management processes, safeguard intellectual property, and improve operational efficiency in handling large volumes of digital assets.

Importance:

1. Improved Media Workflow:Streamlines asset storage, accessibility, and usage.

2. Copyright Protection:Safeguards intellectual property and media rights.

3. Cost Efficiency: Meets data protection and security requirements for cloud services.

4. Global Credibility:Demonstrates compliance with international media management standards.

5. Enhanced Collaboration:Enables seamless collaboration across production teams.



Documents Required

For Indian Citizens

For Foreign Nationals



Procedures

  • Gap Analysis
    Assess current media asset management practices against ISO 21000 requirements.
  • Metadata Framework Development
    Establish a standardized system for tagging and categorizing media assets.
  • Documentation Preparation
    Develop asset management policies, workflow charts, and data security protocols.
  • Implementation
    Align media workflows with ISO 21000 standards and train employees on asset handling.
  • Internal Audit
    Conduct an internal audit to identify and rectify non-conformities.
  • Application Submission
    Submit the application to an accredited certification body with required documents.
  • Stage 1 Audit
    Certification body reviews documentation and assesses readiness for compliance.
  • Stage 2 Audit
    On-site or virtual audit to verify the implementation of media asset management processes.
  • Certification Grant
    Receive ISO 21000:2018 certification upon successful audit clearance.
  • Surveillance Audits
    Periodic audits ensure ongoing compliance with the standard.



Features

ISO 9001:2015 Certification (Quality Management System)

Metadata Management
Ensures systematic tagging and categorization of media assets.
Access Control
Restricts access to authorized personnel for secure asset handling.
Version Control
Tracks changes and maintains a history of media edits.
Data Security
Protects assets from unauthorized access or loss.
Digital Rights Management (DRM)
Safeguards intellectual property and copyright compliance.

ISO 21000:2018 Certification

Seamless Integration
Compatible with existing media production and distribution workflows.
Collaboration Tools
Enhances teamwork across departments and locations.
Scalability
Adaptable to organizations of all sizes, from startups to large media corporations.
Cost Efficiency
Reduces storage costs through optimized asset management.
Global Recognition
Establishes credibility in the international media and entertainment market.



Comparison with ISO 9001:2015 Certification

Feature ISO 21000:2018 Certification ISO 9001:2015 Certification
Purpose Media asset management system Quality management system
Scope Handling and storage of digital media General product/service quality
Applicability Media and entertainment sectors All industries
Key Principle Asset security and accessibility Customer satisfaction and efficiency



Frequently Asked Questions

What is ISO 21000:2018 Certification?

It is an international standard for managing digital and media assets effectively across production and distribution workflows.

Who should apply for ISO 21000 Certification?

Media houses, broadcasting companies, production studios, and digital content creators.

What are the benefits of ISO 21000 Certification?

Improved workflow efficiency, copyright protection, cost savings, and enhanced collaboration.

How long is the certification valid?

The certification is valid for 3 years, with annual surveillance audits required.

What is metadata management in ISO 21000?

Metadata management involves tagging and categorizing media assets for easy retrieval and organization.

Can ISO 21000 integrate with other ISO standards?

Yes, it integrates seamlessly with ISO 9001, ISO 27001, and other relevant standards.

How long does the certification process take?

The process typically takes 3-6 months, depending on the organization’s readiness.

What is the cost of ISO 21000 Certification?

Costs depend on the size of the organization, volume of assets, and the certification body.

How does ISO 21000 ensure asset security?

By implementing access controls, data backup protocols, and digital rights management systems.

Is ISO 21000 applicable to cloud-based media storage?

Yes, the standard supports cloud and on-premises media storage systems.

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